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Master in Business with BRICM Countries (Brazil, Russia, India, China and Mexico)

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The Master in Business with BRICM Countries (Brazil, Russia, India, China and Mexico) is designed to offer a practical vision on the opportunities of business (export, Foreign Direct Investment, etc…) in these markets. The importance of these markets for any company is summarize with the two data: BRICM
  • The BRICM countries (Brazil, Russia, India, China and Mexico) represent nowadays 43.74% of the world’s population (2.889.563.887 people).
  • It is considered that in 2050, the BRIC markets (Brazil, Russia, India and China) will generate 44% of the worldwide Gross Domestic Product (GDP). It is considered that the Indian’s economy will surpass the economy of United States in the 2043.

I: Foreign Trade and Global Marketing
Globalization and World Organizations
  1. Globalization. International business.
  2. World Trade Agreements.
  3. Review of World Organizations (World Trade Organization, World Bank, United Nations,...)
  4. Historical Background
  5. The State of the World

International Transport and Logistics.

  1. International Transport and Logistics.
  2. International Modes of Transport.
  3. Marine Transport (Documentation, Costs, Freight, Insurance).
  4. Air Transport. Road Transport. Rail Transport.
  5. Multimodal Transport.
  6. Selecting a Mode of Transport.
  7. Transport Documents. Transport Insurance.
  8. Export Packaging. Containers.
  9. e-Logistics.

International Contracts

  1. Introduction
  2. The Vienna Convention
  3. Clauses
  4. Arbitration
  5. Examples of Contracts

International e-business

  1. e-Business Fundamentals.
  2. e-Processes (CRM, SCM, Call centers, e-Procurement,...)
  3. e-Security (Digital Signature, SSL Protocol, Secure Electronic Transactions)
Intercultural Management.
  1. The culture and the global society.
  2. Religion, culture and business.
  3. Cultural patterns and markets.
  4. High and Low context culture
  5. Theories: Edward Hall, Geert Hofstede, Trompenaars
  6. Intercultural Management
  7. Countries classification

Competitive strategy and international competitiveness.

  1. Competitive strategy and international competitiveness
  2. Global strategy. Strategic audit
  3. Five forces model. SWOT Analysis
  4. Value Chain Analysis
  5. Cases
Introduction to the Foreign Direct Investment (FDI)
  1. Introduction to the FDI
  2. Foreign Direct Investment Outlook.
  3. World Trade Organization and Foreign Direct Investment.
  4. OECD and the Foreign Direct Investment
  5. European Union Policy on Foreign Direct Investment
  6. The Multilateral Investment Guarantee Agency's (MIGA)
  7. Appendices: Index of Economic Freedom (Heritage). FDI Atlas. Foreign Direct Investment and Developing Countries.
UNCTAD and Foreign Direct Investment
  1. UNCTAD and Foreign Direct Investment
  2. FDI Index. Inward and Outward Foreign Direct Investment Index. Methodology
  3. World Investment Report
  4. Global Investment Prospects Assessment (GIPA)
  5. The Investment Compass Tool
Investments Abroad
  1. Opening a sales delegation
  2. Establishing companies abroad: Affiliated companies, Branches, Joint Ventures
  3. Optimizing expropriation risks
  4. Establishing a company in the United States.
  5. Operating a business in the context of a developing country.
  6. The situation in ex-Soviet Republics.

Languages for International Business: French, Spanish or Portuguese


II: China and India
Asian Economy

Asia: Institutions and Agreements

  1. Asian Development Bank (ADB)
  2. Association of Southeast Asian Nations (ASEAN)
  3. Asia-Pacific Economic Cooperation (APEC)
  4. Economic and Social Commission for Asia and the Pacific ESCAP
  5. Other institutions and agreements.
China China

China Introduction

  1. History of China
  2. About China: geography, population, languages, religion, ...

China Economy

  1. China Economy
  2. Financial system
  3. Industry
  4. Agriculture

China Transport and Logistics

  1. Introduction
  2. Main Ports of China
  3. Main logistic companies
China Customs
  1. The China Customs
  2. Customs procedures
  3. Shanghai Customs
  4. Guangzhou Customs District
  5. Import & Export procedures
Investing in China
  1. Investment Environment
  2. Sectors for investing
  3. Tips for investing.
  4. Project Set-up.
  5. Investment costs and procedures.
  6. Wal-Mart in China

Shanghai

  1. The city of Shanghai
  2. Shanghai Economy
  3. Invest in Shanghai
  4. Case study: Siemens in Shanghai
  5. Taxation in Shanghai

Hong Kong

  1. Hong Kong: Gateway to China
  2. Hong Kong economy
  3. The Closer Economic Partnership Arrangement (CEPA)
  4. Setting up in Hong Kong

Chinese Companies

  1. ZTE
  2. Mengniu Dairy Company Limited's
  3. Shanghai Silk Group Co
  4. CHINT
  5. Galanz
  6. Haier
  7. Lifan Motorcycles
  8. Nine Dragons Paper Limited
  9. Hangzhou Wahaha Group Co

India India

India Introduction
  1. Introduction to India: The spiritual land.
  2. History of India
  3. Religion. The Hinduism
  4. Values of Indian society

India Economy

  1. The Indian Economy. Economic Outlook
  2. Indian External Trade
  3. Industrial sector
  4. Services sector. Indian Film Industry “Bollywood”.
  5. Micro, Small and Medium Enterprises

Indian States and Union Territories

  1. Introduction
  2. Economic profile of the 28 states and 7 Union territories.

Invest in India

  1. Investment Opportunities and Incentives
  2. Foreign Direct Investment in India
  3. Foreign Direct Investment policy
  4. Business opportunities
  5. Entry Options for Foreign Investors
  6. Taxation in India
Andhra Pradesh
  1. The State of Andhra Pradesh
  2. The Economy of Andhra Pradesh
  3. Strategic sectors for investing
  4. Foreign Direct Investment and Industrial Policies

Gujarat

  1. The State of Gujarat
  2. The economy of Gujarat
  3. Key players in Gujarat (Essar Group, Aditya Birla Group, Larsen and Toubro Ltd, …)
  4. Investing in Gujarat (licenses, set-up, costs, …)
  5. Business opportunities in Gujarat
  6. Invest Opportunities in Agribusiness Sector
  7. Invest Opportunities in Information Technology
  8. Invest Opportunities in Biotechnology
  9. Invest Opportunities in Automotive Sector

Bangalore

  1. The State of Karnataka
  2. Bangalore the Silicon Valley of India
  3. Information Technology in Karnataka
  4. Doing Business in Karnataka

The TATA GROUP

  1. Tata Group profile
  2. International operations
  3. Tata Motors
  4. Tata Nano “the people’s car”

III: Russia, Brazil and Mexico
American Economy

America: Institutions and Agreements

  1. Inter-American Development Bank
  2. The North American Free Trade Agreement
  3. Andean Community
  4. Southern Common Market
  5. Other institutions and agreements.

Mexico Mexico

  1. About Mexico
  2. Economic Outlook.
  3. Free Trade Agreements of Mexico.
  4. Foreign Direct Investment (FDI) in Mexico.
  5. Why Invest in Mexico?
  6. Sectors: Software, Agribusiness, Plastic and rubber, Footwear, ...
  7. Setting up Business in Mexico

Brazil Brazil

  1. Introduction to Brazil.
  2. Economic Outlook.
  3. Foreign Trade of Brazil
  4. Foreign Direct Investment (FDI)  in Brazil.
  5. Setting up Business in Brazil
  6. Foreign Capital: Legal aspects
  7. Public-Private Partnership (PPP)

Brazil Sao Paulo

  1. Sao Paulo, the “Brazil's locomotive”
  2. The Economy of Sao Paulo
  3. Doing Business in Sao Paulo
  4. Public and private sector. PPP.
  5. Business Opportunities in Sao Paulo
EUROPE
  1. Introduction.
  2. The economy.
  3. Local Institutions and Regional Integration.
  4. The European Union
  5. European Union Enlargement

Russia Russia

  1. Introduction
  2. Russian economy
  3. Negotiating in Russia
  4. Interesting sectors
  • PDF Brochure
  • Duration: 12 months.
  • Language. English.
  • CASE METHOD. Master is based on the application of the case study method.
  • Student can begin the master when he/she wishes (open enrollment) and from any place in the world.

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